What we did
Young firm, old heads. Pacific IFA are experienced and knowledgeable financial advisors that approached us to design them a new corporate brochure and newsletter. Both were designed to complement their existing marketing material using existing brand fonts.
For the corporate brochure a minimal and easy-to-read design was created to emphasis Pacific IFA’s open, clear and trustworthy approach to financial matters. Strong, bold and on-brand imagery was selected to go full page to compliment the minimal typography on the adjacent page.
The newsletter, with its news-like approach, enabled us to be more creative. To keep the reader engaged a more flexible grid and layout was devised. This, coupled with some well chosen imagery, and the end result was an engaging and thoroughly readable experience. I think we’ll leave the last words to the client. “All I can say is WOW! Fantastic job! I thought the corporate brochure was great, but you have really got those creative juices flowing on this one, superb job I’m blown away