What we did
We delivered these banners to Advanstar as part of our work on their flagship Brand Licensing event.
They were used to promote the event across retail industry websites and helped to drive more visitors to the event than ever before, a 62% increase in attendance compared to the previous year which we like to think is pretty good actually.
I have been working with Frontmedia since October 2005 when they won a three-way pitch for Advanstar’s largest event, Brand Licensing Europe.
I was immediately impressed by their interpretation of the design brief and their initial concepts. It is a breath of fresh air to work with an agency who consistently produce work of a very high quality.
Helen Woodbridge, Group Marketing Manager, Advanstar