Fusion Superfood Clusters is a healthy and delicious superfood snack made from a unique mix of natural ingredients, designed to leave your tummy satisfied and your mind and body energetic!
Each cluster is handcrafted by founders, and professional homeopaths, Kim Purdy and Sameena Azam. The heart and soul behind the brand, the friends simply wanted to share their knowledge and love of good food.
We created a "fusion" brand that mixed the high-end and ethical values with the ethnic origins of the quality organic ingredients. With a high price point within the 'snack' market we need to fuse sophistication with shelf impact. The high gloss back pouches were sealed with a wrap over sticker that was additionally gold foil block.
Frontmedia are a great bunch and have been very patient with our lack of experience in launching a product.
Branding - Logo
Graphic Design - Packaging design
Graphic Design - Promo cards
Graphic Design - Promotional flyer